Gain, retain and monetise users. 🚀

Replace guesswork with focus and start adding tickets to your backlog that earn you money.

🟢 Available in December 2024

New ideas are not the problem, but resources are?

✅ Prioritise what's promising

✅ Simplify product decisions

✅ Build what works

Boosting results by prioritising not adding to your workload.

Lacking resources not ideas?
Struggling to focus on what brings revenue?
Losing time on small changes without impact?

Retention, onboarding, UA - where do you start?

Hey I'm Falco. 👋
Let me give you clarity!

🧭 Simplify Decisions: Pinpoint what’s worth building or improving.

🔓 Unlock Focus: Prioritise big moves, not small tweaks.

🐇 Accelerate Growth: Execute a bold, testing strategy that deliver measurable results (even with a small user base). 🚀

But is it worth it?
Here are the figures that we have even exceeded with a mental health app. 👇

Before:

1.000 Monthly Downloads

x 60 % onboarding rate

x 4 % conversion

x 50 € package

= 1.200 € MRR

That's an accumulated gain of 7.000 € in just 3 months! 💰

Growth Audit + Actionable Roadmap + Ongoing Support

✅ A one-time, comprehensive deep dive into your product.

✅ Delivered as an actionable roadmap to tackle high-impact tickets step by step.

Ongoing support to make the most out of implementation and experimentation.

🤔 You have something specific in mind?

All good, we can talk about it before. Let me know what you're looking for:

After 3 months:

2.000 Monthly Downloads

x 85 % onboarding rate

x 6 % conversion

x 50 € package

= 5.100 € MRR

The Outcome:

🚀 Faster growth with fewer resources wasted on low-impact ideas.

📈 Confidence in knowing exactly where to focus your efforts.

📲 More Downloads, reviews and referrals.

🤳🏼 Improved onboarding, activation and retention.

📣 Input for ASO and your marketing team.

Turn test results like this:

Into this:

"The result shows that the probability of users who not see the daily content (Group B) having a higher subscription rate than those who do not (Group A) is approximately 99.47%."

Test results you can actually base business decisions on! 🥹

Question: Is it working? 🤔

Start making use of your time.

The Price:

🚀 3.000 € one-off for the audit + roadmap

🚀 1.000 € monthly for ongoing support (if needed)

🚀 Free workshops included

🚀 100 % Money-Back-Guarantee if we don't move the needle!

Here's what happy customers say

"Super Valuable and easy to implement!"

- Sander Ubachs

"We saw a 166% increase in conversion when we applied the tips to our onboarding."

- David Klant

✅ 100 % Money back Guarantee.

👈 I'm also honoured giving workshops on "How to scale small user bases" at the Science & Startups Incubator Berlin.

"You really helped me see my product through the eyes of my clients."
Paul - Der Foto Pro

How does the audit look like?

… and uncover areas that are causing headaches for your users and impacting your business objectives.

✅ Combined with a Loom video

So you can watch and implement at your own speed and we avoid adding another meeting to your schedule (unless you want to).

✅ A private Figjam file

What you'll get:

The catch? As I'm on my own, I can only onboard 3 startups per month. 👨🏼‍💻

Packed with impactful, prioritised and easy-to-implement advice.

✅ Learning by doing

You'll get the "why" of the changes, so you learn along the way and can steer your product with confidence from there.

✅ There is a Money-back Guarantee.

Who should request a spot?

You have little to no time or budget for extensive user research but need a quick, efficient way to improve your ROAS and earnings?

It's perfect for …

Founders, product leads, or sole UX Designers, seeking actionable insights to follow step by step.

✅ You have limited resources for dedicated user research, and you want to gain strategic focus.

✅ Your app is in free trial, freemium or subscription model and you want to optimise app growth by increasing ROAS.

✅ You fear harming your KPIs by testing new ideas but also hate missed opportunities.

Your (inner) CEO will thank you for it! 🤝

Need to ask for budget?

Just mention the alternatives:

Self learning 🐈

Spend weeks reading books, articles and newsletter about what to copy next from duolingo.

Hire an agency 🤑

Spend unnecessarily much time in meetings to set up and discuss your project goals while paying $$$.

Is nice and you'll learn a lot - but you gonna waste time and opportunities to grow your app and revenue.

Trial and error ⏱️

This is how it could work.

🎯 Goal alignment and analysis: We start by understanding your goals, pain points and user motivations through a heuristic and competitive analysis, and use user feedback to identify gaps and opportunities.

🪜 Prioritise and Recommend: I help you focus on high-impact areas such as onboarding and conversions, delivering clear, actionable solutions and testable hypotheses to drive growth and improve performance.

📐 Measure and optimise: After implementing we'll track implemented changes, assess their impact, and provide ongoing guidance to refine strategies and effectively scale improvements.

Frequently asked questions

You have a very specific issue you want to solve?

I can help you with this for sure! Just let me know and we’ll find a good solution!

You want to know more about the refund policy?

There’s not more to say. If you implemented the high impact changes and your activation or conversion doesn’t improve - Send me a message and you’ll get your money back!

You already have more than enough ideas but no resources to implement them?

That’s why I don’t only sell ideas but a prioritised roadmap for the next months. I sell you time and winning knowledge to grow your app. You don’t don’t have to think what next - you just have to execute step by step and grow your app!

You need help implementing the changes?

I can help you with this for sure! Just let me know and we’ll find a good solution!

What data tracking tools are you comfortable with?

I used to work with Amplitude, Mixpanel and PostHog - for Web Funnels (or even SaaS) I'm also familiar with MS Clarity, Hotjar and VWO.

Drive change effortlessly

Let's work together, learn about high-impact-changes and implement them step by step!

Be kind to yourself

Safe yourself from costly agencies and disappointing trial and error. 😌

Money back guarantee

If your KPIs show no increase in conversion and activation, you'll get your money back! 🤝

As easy as ABC

You'll receive a clear and prioritised list of action items that you can implement them step by step. 🧭